Data Visualization Tool for Brand Tracking & Market Research
Let stakeholders self-serve and free up your insights team.
Enlyta helps insights teams explore brand tracking data through interactive dashboards, custom charts or an AI chatbot. Turn complex survey, customer and marketing data into intuitive data visualizations that help stakeholders answer questions, explore performance and make confident decisions.
Brand tracking and market research data often fail to influence business decisions. Not because the data lacks value, but because it's difficult to access, explore and understand.
Reports go unread
Enormous PowerPoint decks get ignored, while long, static reports make it hard for stakeholders to find what they need.
Dashboards don't fit your needs
Most brand tracking dashboards enforce one-size-fits-all reporting, but your executive, marketing and insights team often need different perspectives on the same research that can’t be captured in a single view.
Teams get stuck in reactive mode
Without easy access to the right data, stakeholders can’t make confident decisions. So, they keep asking for more cuts, pulling your team back into reactive work.
Make your brand tracking data easier to explore, understand and act on.
Enlyta's Data Visualization module transforms brand tracking and research data into interactive dashboards that help marketing, brand and research team explore insights with confidence.
Break the cycle of managing requests, building manual reports and delivering them in formats stakeholders ignore. Enlyta’s data visualization tools turn complex survey data into clear, intuitive views your stakeholders will actually use.
Reclaim your time and focus on what matters most: turning insights into impact.
Ask questions, get answers. No dashboard expertise required.
Even the best dashboards can’t anticipate every question.
AI Data Assistant lets stakeholders ask questions in natural language and get clear, evidence-based answers directly from your brand tracking research and marketing data – no filters, no dashboards hunting.
Keep meetings on track, speed up alignment, and spend less time reacting so your team can focus on what the data actually means.
Being able to share our data and empowering the business to self-serve will not only help us with ad hoc requests but it shows how transparent we’re being with our data, and that with only strengthen our relationships with our key stakeholders.
Brand Insight Manager
How it works
Purpose-built for insights teams.
Enlyta reflects decades of experience helping global organizations transform brand tracking and market research data into business decisions. Unlike generic data visualization platforms, Enlyta is purpose-built for insight teams. It combines interactive dashboards, custom charts and AI-powered exploration to turn complex research into clear, actionable insights.
Bring all your data together – accurately, quickly, securely.
Enlyta’s data management team handles the heavy lifting. We bring together your brand tracking research data and integrate non-survey sources such as media spend, NPS and social media data into one secure platform, giving you a complete view of brand health performance.
Access intuitive, ready-to-use interactive dashboards.
Pre-built dashboards make it easy to track your KPIs, trends, brand health rankings, competitor performance, campaign effectiveness and so much more.
Keep insights accurate and focused with built-in significance testing, automatic rankings and low base-size suppression.
Go deeper with custom charts.
Use Chart Builder to easily plot data you need for ad hoc analysis or custom reporting.
Create, save and auto-update charts, then share in just a few clicks.
Keep your team informed.
Give unlimited stakeholder access and eliminate bottlenecks. Optional, automatic notifications keep everyone up to date without extra effort.
Get brand tracking data in days, not weeks.
Access your data faster than before and stay ahead of your competitors. Schedule a demo to learn how Enlyta helps make it possible.
Data Visualization
Create data clarity.
Help your team find answers faster. Templated brand tracking dashboards make brand health data easy to explore, while built-in AI lets users ask direct questions and get clear answers fast. Designed for both insight teams and business stakeholders, Data Visualization makes complex research easier to understand and act on.
Insight Stories
Showcase your insights.
Turn complex brand tracking insights and research findings into stories stakeholders will actually read. Story Builder transforms research into clear, actionable content in digestible formats – while AI generates a stakeholder-ready draft you can refine before publishing.
Knowledge Management
Turn knowledge into action.
Keep all your research, reports, and brand tracking data organized in a secure, single source of truth. Use AI-powered search, summarization, and synthesis to uncover what your business already knows – helping teams to find research faster, spot themes, and work from a single, trusted view of the evidence.